Structured data is extra straight to a page's HTML markup. Serps use structured data to create rich snippets, that are modest parts of information that will then look in search results. We have pretty often setup ids to solve copy entities, and it's improved rich snippets. e.g. value and assessment https://addons.prestashop.com/it/seo-indicizzazione-naturale/31857-google-rich-snippet-automatico-json-ld-open-graph-seo.html